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How to Set Up a Website for a Home-Based Business

A website allows customers to find your home business services online.

Setting up a website for a home-based business opens many sales and marketing opportunities. With a general brochure-style website your business can provide general information about your products and services to customers at any time of the day or night. Websites allow customers to look up your phone number or send a quick email when they need help with something, and the site can be configured as an online store that customers can purchase products from regardless of where you or they are physically located.

Instructions

Difficulty: 3

Step 1

Write a basic plan or list of desires for your website. Business websites can be used to display information about your business, such as the services you offer and telephone or address contact information. They can also be used as a simple advertising medium to act as an electronic brochure, or they can be a full-fledged e-commerce site that allows people to make purchases online 24 hours a day. Deciding what type of website you will put online for your home-based business determines the type of domain name to register and what technology you'll need in a website hosting package.

Step 2

Visit online domain name registrars, such as Network Solutions or Register.com, and begin searching for available domain names. Choosing a domain name for your business can take time and creativity, because many of the best domains are already registered. Your business domain name can be anything you'd like, but the most professional approach is to choose a domain that matches your business name, personal name, or the name of a product or service you offer. Inc. website advises the best business domain names are short and memorable so that customers can find it easily.

Step 3

Visit website hosting companies, such as HostGator or GoDaddy, and compare their website hosting packages with cloud computing services, such as those offered by Yahoo! Small Business or WordPress. The hosting service you choose for your website will depend heavily upon the type of website you intend to build for your home business. Yahoo! offers a ready-made e-commerce shopping system for small businesses while WordPress offers a quick and easy communication blogging system. Hostgator and GoDaddy offer a wider variety of software applications for shopping, blogging and other interactive purposes but they may take a little more time or skill to set up.

Step 4

Create content for your website, experiment with trial versions of website design software, or start searching for an experienced website designer. How you build the actual pages and content for your home-business website depends upon the type of site you plan to build and the types of hosting services you select. If you're using hosted or cloud computing services, such as WordPress or Yahoo!, you can simply start writing your webpages or entering your product store data using the online tools they provide. If you plan to have a custom website, you will need to use website design tools or hire a professional designer to create and load the web pages for you.


References


Article Written By Kathy Burns-Millyard

Kathy Burns-Millyard has been a Web designer, developer, Internet consultant, photographer and prolific professional writer since 1997. Specializing in business, technology, environmental and health topics, her work has appeared in "Wireless Week" magazine, "Entrepreneur" magazine, "Computer User" magazine and in hundreds of publications around the Web.